Most of you will agree that our Society would be enriched if we could broaden the age profile of our membership. With this in mind, we have been discussing the possibility of setting up a programme of evening lectures, to run alongside our current daytime programme.
Two "Taster sessions" have been held early in October and November at The Court House locally (details on the new "Evening Events" tab on the website) and these have been very well received. Attendees varied widely in age and included a number of people who did not previously have any connection with ADFAS. They came to us via, for possibly the first time, distribution of marketing material initiated by ADFAS, by both conventional means (letter box drops, etc) and various on-line facilities. For example our use of a number of "What's On" websites has not only promoted attendance at these sessions, but has also helped awareness of ADFAS itself locally. Using the email tools at various local schools has benefitted the attendance figures for these Tasters. They may also produce some new members for the morning lectures as well!
A significant number of those who came have indicated that they would like to subscribe to an evening programme. We would obviously need to set up an additional membership category with a separate subscription for this. Members could in future choose to subscribe to Mornings or Evenings or both.
The reaction has been extremely positive.
Questionnaires after each show produced written comments such as "Good luck, think it is a brilliant idea for working people." and "Great idea - I agree it is important to encourage younger members."
We also provided equivalent questionnaires for the current membership which produced a good response. As we appreciated, quite a number of our existing members felt this was not for them for all the obvious reasons. One long term ADFAS member responded "I would have been interested if I were not aged 86 and counting"!
Clearly there are many details to be considered, including cost, venue, dates and so on, and indeed whether or not the new venture will prove viable. Meanwhile, it would be helpful to hear the views of our members - please contact your Chairman with your thoughts.